Основная идея состоит в том, чтобы показывать только иконки для мобильных девайсов и отображать ещё и текст рядом с иконками, когда есть достаточно места для его отображения.

Иконки для наших вкладок позаимствуем из шрифтового набора Icomoon App.

HTML

<div id="tabs" class="tabs">
    <nav>
        <ul>
            <li><a href="#section-1" class="icon-shop"><span>Shop</span></a></li>
            <li><a href="#section-2" class="icon-cup"><span>Drinks</span></a></li>
            <li><a href="#section-3" class="icon-food"><span>Food</span></a></li>
            <li><a href="#section-4" class="icon-lab"><span>Lab</span></a></li>
            <li><a href="#section-5" class="icon-truck"><span>Order</span></a></li>
        </ul>
    </nav>
    <div class="content">
        <section id="section-1">
            <div class="mediabox">
                <img src="img/01.png" alt="img01" />
                <h3>Sushi Gumbo Beetroot</h3>
                <p>Sushi gumbo beet greens corn soko endive gumbo gourd. Parsley shallot courgette tatsoi pea sprouts fava bean collard greens dandelion okra wakame tomato.</p>
            </div>
            <div class="mediabox">
                <img src="img/02.png" alt="img02" />
                <h3>Pea Sprouts Fava Soup</h3>
                <p>Lotus root water spinach fennel kombu maize bamboo shoot green bean swiss chard seakale pumpkin onion chickpea gram corn pea.</p>
            </div>
            <div class="mediabox">
                <img src="img/03.png" alt="img03" />
                <h3>Turnip Broccoli Sashimi</h3>
                <p>Nori grape silver beet broccoli kombu beet greens fava bean potato quandong celery. Bunya nuts black-eyed pea prairie turnip leek lentil turnip greens parsnip.</p>
            </div>
        </section>
        <section id="section-2">
            <div class="mediabox">
                <img src="img/04.png" alt="img04" />
                <h3>Asparagus Cucumber Cake</h3>
                <p>Chickweed okra pea winter purslane coriander yarrow sweet pepper radish garlic brussels sprout groundnut summer purslane earthnut pea tomato spring onion azuki bean gourd. </p>
            </div>
            <div class="mediabox">
                <img src="img/05.png" alt="img05" />
                <h3>Magis Kohlrabi Gourd</h3>
                <p>Salsify taro catsear garlic gram celery bitterleaf wattle seed collard greens nori. Grape wattle seed kombu beetroot horseradish carrot squash brussels sprout chard.</p>
            </div>
            <div class="mediabox">
                <img src="img/06.png" alt="img06" />
                <h3>Ricebean Rutabaga</h3>
                <p>Celery quandong swiss chard chicory earthnut pea potato. Salsify taro catsear garlic gram celery bitterleaf wattle seed collard greens nori. </p>
            </div>
        </section>
        <section id="section-3">
            <div class="mediabox">
                <img src="img/02.png" alt="img02" />
                <h3>Noodle Curry</h3>
                <p>Lotus root water spinach fennel kombu maize bamboo shoot green bean swiss chard seakale pumpkin onion chickpea gram corn pea.Sushi gumbo beet greens corn soko endive gumbo gourd.</p>
            </div>
            <div class="mediabox">
                <img src="img/06.png" alt="img06" />
                <h3>Leek Wasabi</h3>
                <p>Sushi gumbo beet greens corn soko endive gumbo gourd. Parsley shallot courgette tatsoi pea sprouts fava bean collard greens dandelion okra wakame tomato.</p>
            </div>
            <div class="mediabox">
                <img src="img/01.png" alt="img01" />
                <h3>Green Tofu Wrap</h3>
                <p>Pea horseradish azuki bean lettuce avocado asparagus okra. Kohlrabi radish okra azuki bean corn fava bean mustard tigernut wasabi tofu broccoli mixture soup.</p>
            </div>
        </section>
        <section id="section-4">
            <div class="mediabox">
                <img src="img/03.png" alt="img03" />
                <h3>Tomato Cucumber Curd</h3>
                <p>Chickweed okra pea winter purslane coriander yarrow sweet pepper radish garlic brussels sprout groundnut summer purslane earthnut pea tomato spring onion azuki bean gourd. </p>
            </div>
            <div class="mediabox">
                <img src="img/01.png" alt="img01" />
                <h3>Mushroom Green</h3>
                <p>Salsify taro catsear garlic gram celery bitterleaf wattle seed collard greens nori. Grape wattle seed kombu beetroot horseradish carrot squash brussels sprout chard.</p>
            </div>
            <div class="mediabox">
                <img src="img/04.png" alt="img04" />
                <h3>Swiss Celery Chard</h3>
                <p>Celery quandong swiss chard chicory earthnut pea potato. Salsify taro catsear garlic gram celery bitterleaf wattle seed collard greens nori. </p>
            </div>
        </section>
        <section id="section-5">
            <div class="mediabox">
                <img src="img/02.png" alt="img02" />
                <h3>Radish Tomato</h3>
                <p>Catsear cauliflower garbanzo yarrow salsify chicory garlic bell pepper napa cabbage lettuce tomato kale arugula melon sierra leone bologi rutabaga tigernut.</p>
            </div>
            <div class="mediabox">
                <img src="img/06.png" alt="img06" />
                <h3>Fennel Wasabi</h3>
                <p>Sea lettuce gumbo grape kale kombu cauliflower salsify kohlrabi okra sea lettuce broccoli celery lotus root carrot winter purslane turnip greens garlic.</p>
            </div>
            <div class="mediabox">
                <img src="img/01.png" alt="img01" />
                <h3>Red Tofu Wrap</h3>
                <p>Green horseradish azuki bean lettuce avocado asparagus okra. Kohlrabi radish okra azuki bean corn fava bean mustard tigernut wasabi tofu broccoli mixture soup.</p>
            </div>
        </section>
    </div><!-- /content -->
</div><!-- /tabs -->
<script src="js/cbpFWTabs.js"></script>
<script>
    new CBPFWTabs( document.getElementById( 'tabs' ) );
</script>

CSS

@font-face {
    font-family: 'icomoon';
    src:url('../fonts/icomoon/icomoon.eot?pvm5gj');
    src:url('../fonts/icomoon/icomoon.eot?#iefixpvm5gj') format('embedded-opentype'),
        url('../fonts/icomoon/icomoon.woff?pvm5gj') format('woff'),
        url('../fonts/icomoon/icomoon.ttf?pvm5gj') format('truetype'),
        url('../fonts/icomoon/icomoon.svg?pvm5gj#icomoon') format('svg');
    font-weight: normal;
    font-style: normal;
} /* Icons created with icomoon.io/app */
 
.tabs {
    position: relative;
    width: 100%;
    overflow: hidden;
    margin: 1em 0 2em;
    font-weight: 300;
}
 
/* Nav */
.tabs nav {
    text-align: center;
}
 
.tabs nav ul {
    padding: 0;
    margin: 0;
    list-style: none;
    display: inline-block;
}
 
.tabs nav ul li {
    border: 1px solid #becbd2;
    border-bottom: none;
    margin: 0 0.25em;
    display: block;
    float: left;
    position: relative;
}
 
.tabs nav li.tab-current {
    border: 1px solid #47a3da;
    box-shadow: inset 0 2px #47a3da;
    border-bottom: none;
    z-index: 100;
}
 
.tabs nav li.tab-current:before,
.tabs nav li.tab-current:after {
    content: '';
    position: absolute;
    height: 1px;
    right: 100%;
    bottom: 0;
    width: 1000px;
    background: #47a3da;
}
 
.tabs nav li.tab-current:after {
    right: auto;
    left: 100%;
    width: 4000px;
}
 
.tabs nav a {
    color: #becbd2;
    display: block;
    font-size: 1.45em;
    line-height: 2.5;
    padding: 0 1.25em;
    white-space: nowrap;
}
 
.tabs nav a:hover {
    color: #768e9d;
}
 
.tabs nav li.tab-current a {
    color: #47a3da;
}
 
/* Icons */
.tabs nav a:before {
    display: inline-block;
    vertical-align: middle;
    text-transform: none;
    font-weight: normal;
    font-variant: normal;
    font-family: 'icomoon';
    line-height: 1;
    speak: none;
    -webkit-font-smoothing: antialiased;
    margin: -0.25em 0.4em 0 0;
}
 
.icon-food:before {
    content: "\e600";
}
 
.icon-lab:before {
    content: "\e601";
}
 
.icon-cup:before {
    content: "\e602";
}
 
.icon-truck:before {
    content: "\e603";
}
 
.icon-shop:before {
    content: "\e604";
}
 
/* Content */
.content section {
    font-size: 1.25em;
    padding: 3em 1em;
    display: none;
    max-width: 1230px;
    margin: 0 auto;
}
 
.content section:before,
.content section:after {
    content: '';
    display: table;
}
 
.content section:after {
    clear: both;
}
 
/* Fallback example */
.no-js .content section {
    display: block;
    padding-bottom: 2em;
    border-bottom: 1px solid #47a3da;
}
 
.content section.content-current {
    display: block;
}
 
.mediabox {
    float: left;
    width: 33%;
    padding: 0 25px;
}
 
.mediabox img {
    max-width: 100%;
    display: block;
    margin: 0 auto;
}
 
.mediabox h3 {
    margin: 0.75em 0 0.5em;
}
 
.mediabox p {
    padding: 0 0 1em 0;
    margin: 0;
    line-height: 1.3;
}
 
/* Example media queries */
 
@media screen and (max-width: 52.375em) {
    .tabs nav a span {
        display: none;
    }
 
    .tabs nav a:before {
        margin-right: 0;
    }
 
    .mediabox {
        float: none;
        width: auto;
        padding: 0 0 35px 0;
        font-size: 90%;
    }
 
    .mediabox img {
        float: left;
        margin: 0 25px 10px 0;
        max-width: 40%;
    }
 
    .mediabox h3 {
        margin-top: 0;
    }
 
    .mediabox p {
        margin-left: 40%;
        margin-left: calc(40% + 25px);
    }
 
    .mediabox:before,
    .mediabox:after {
        content: '';
        display: table;
    }
 
    .mediabox:after {
        clear: both;
    }
}
 
@media screen and (max-width: 32em) {
    .tabs nav ul,
    .tabs nav ul li a {
        width: 100%;
        padding: 0;
    }
 
    .tabs nav ul li {
        width: 20%;
        width: calc(20% + 1px);
        margin: 0 0 0 -1px;
    }
 
    .tabs nav ul li:last-child {
        border-right: none;
    }
 
    .mediabox {
        text-align: center;
    }
 
    .mediabox img {
        float: none;
        margin: 0 auto;
        max-width: 100%;
    }
 
    .mediabox h3 {
        margin: 1.25em 0 1em;
    }
 
    .mediabox p {
        margin: 0;
    }
}

JavaScript

/**
 * cbpFWTabs.js v1.0.0
 * http://www.codrops.com
 *
 * Licensed under the MIT license.
 * http://www.opensource.org/licenses/mit-license.php
 * 
 * Copyright 2014, Codrops
 * http://www.codrops.com
 */
;( function( window ) {
     
    'use strict';
 
    function extend( a, b ) {
        for( var key in b ) { 
            if( b.hasOwnProperty( key ) ) {
                a[key] = b[key];
            }
        }
        return a;
    }
 
    function CBPFWTabs( el, options ) {
        this.el = el;
        this.options = extend( {}, this.options );
        extend( this.options, options );
        this._init();
    }
 
    CBPFWTabs.prototype.options = {
        start : 0
    };
 
    CBPFWTabs.prototype._init = function() {
        // tabs elemes
        this.tabs = [].slice.call( this.el.querySelectorAll( 'nav > ul > li' ) );
        // content items
        this.items = [].slice.call( this.el.querySelectorAll( '.content > section' ) );
        // current index
        this.current = -1;
        // show current content item
        this._show();
        // init events
        this._initEvents();
    };
 
    CBPFWTabs.prototype._initEvents = function() {
        var self = this;
        this.tabs.forEach( function( tab, idx ) {
            tab.addEventListener( 'click', function( ev ) {
                ev.preventDefault();
                self._show( idx );
            } );
        } );
    };
 
    CBPFWTabs.prototype._show = function( idx ) {
        if( this.current >= 0 ) {
            this.tabs[ this.current ].className = '';
            this.items[ this.current ].className = '';
        }
        // change current
        this.current = idx != undefined ? idx : this.options.start >= 0 && this.options.start < this.items.length ? this.options.start : 0;
        this.tabs[ this.current ].className = 'tab-current';
        this.items[ this.current ].className = 'content-current';
    };
 
    // add to global namespace
    window.CBPFWTabs = CBPFWTabs;
 
})( window );

Перевод: Art

Оригинал: tympanus.net

Демо тут, исходники тут

Github